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Chris Medenwald, PhD

Dr. Chris Medenwald is a research analyst and marketing manager at Field Agent. His primary duties include designing mobile research studies, analyzing their results, and writing research reports.

Chris’s background includes 10 years in higher education as an assistant professor of marketing and management, a stint as a newspaper reporter, and a four-year enlistment in the United States Marine Corps. He has served as a marketing and business consultant to various non-profit organizations.

Chris has a Ph.D. in Leadership (business concentration) from Dallas Baptist University, an M.S. in Economic Development from the University of Southern Mississippi, and a B.S. in Management Studies from the University of Maryland University College.

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Recent Posts

The Nutrition Facts: 2017 Healthy Living Series [Food & Beverage]

January 12, 2017 | Chris Medenwald, PhD Restaurants

The Ultimate Work Hack for In-Store Visibility: Field Agent’s API

January 5, 2017 | Chris Medenwald, PhD Mobile Research

Rapid Response: What Customers Think about the New GNC

January 3, 2017 | Chris Medenwald, PhD Mobile Research, Mystery Shopping, Retail News

The REAL Housewives: Shopping Behavior, Top Retailers among Homemakers

November 30, 2016 | Chris Medenwald, PhD

Instant Video: The New Walmart BOPUS Machine

October 27, 2016 | Chris Medenwald, PhD

Six Months Later: Shopper Attitudes Toward CHIP CARDS (EMV) on the Decline

October 25, 2016 | Chris Medenwald, PhD Mobile Research

What Are the Top Challenges Suppliers Face with Retailers?

April 7, 2016 | Chris Medenwald, PhD Retail Audit

What Exactly is the Gig Economy (and Field Agent's Role in It)?

February 26, 2016 | Chris Medenwald, PhD Mobile Research, Retail Audit

How to Engage Students with Practical Research & Business Experience

February 4, 2016 | Chris Medenwald, PhD Mobile Research, Retail Audit

Endcaps & Insights

Gen Z Grocery Shopping Report

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