Instant Insights

Mystery Shop Exclusive: Are Your Stores and Employees “Summer Ready"?

Written by Field Agent | May 3, 2018 3:06:16 PM

Summer vacation and road trips go hand-in-hand. Are your employees ready to help travelers as they visit your stores this summer? Are your restrooms clean and shelves well-stocked to wow the influx of future travelers?

Field Agent utilized our crowdsourcing capabilities to mystery shop a set of Pilot Travel Centers and QuikTrip locations nationwide with one goal: to understand the overall customer experience.

Below we offer a few insights into the shopper experience at Pilot Travel Centers and QuickTrip locations:

  • On average, 87% of shoppers noted that the parking lot and store entrance were free of trash and debris at both convenience stores (combined).
  • At Pilot Travel Centers, only 20% of shoppers were greeted by a Store Employee when they entered the location.
  • At QuikTrip, 53% of shoppers were greeted by a Store Employee when they entered the location.
  • At Pilot Travel Centers and QuikTrip locations, 90% of shoppers believed the restrooms were clean and properly stocked. 

 

With tech-enabled mystery shopping, Field Agent can execute a cost-effective mystery shopping program quickly and accurately. I welcome the chance to discuss how using our mobile platform can elevate your current mystery shop program.

Click this link to schedule a quick call: https://app.hubspot.com/meetings/amy-ramsey