Chris Medenwald, PhD

Dr. Chris Medenwald is a research analyst and marketing manager at Field Agent. His primary duties include designing mobile research studies, analyzing their results, and writing research reports.

Chris’s background includes 10 years in higher education as an assistant professor of marketing and management, a stint as a newspaper reporter, and a four-year enlistment in the United States Marine Corps. He has served as a marketing and business consultant to various non-profit organizations.

Chris has a Ph.D. in Leadership (business concentration) from Dallas Baptist University, an M.S. in Economic Development from the University of Southern Mississippi, and a B.S. in Management Studies from the University of Maryland University College.

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Recent Posts

Thriving in the Age of Lidl & Amazon: How Retailers, Brands Can Compete

June 21, 2017 | Chris Medenwald, PhD Amazon

Rapid Response: Whole Foods Customers Surveyed about Amazon Purchase

June 16, 2017 | Chris Medenwald, PhD

Rapid Response: Sights & Sounds from Lidl’s First U.S. Stores [Video]

June 16, 2017 | Chris Medenwald, PhD Mobile Research, Mobile Audit, Lidl

Shopper Reaction to Walmart’s ‘Fresh Angle’ Produce Sections [Survey]

June 12, 2017 | Chris Medenwald, PhD Mobile Research, Walmart

Instant Video: A Look at Walmart’s New Grocery "ATM"

June 8, 2017 | Chris Medenwald, PhD Mobile Research, Walmart

Rapid Response: Users Rate Amazon's New Grocery Pickup Service

May 31, 2017 | Chris Medenwald, PhD Mobile Research, Amazon

Rapid Response: Reaction to JET.com’s New Pop-Up Shop [Video]

May 17, 2017 | Chris Medenwald, PhD Mobile Research, Walmart

Grocery Shopping Now & Later: Will Americans REALLY Buy Online?

May 9, 2017 | Chris Medenwald, PhD Mobile Research

Faster Fast Food? 1,000 Americans Surveyed about Mobile Ordering

April 27, 2017 | Chris Medenwald, PhD Mobile Research

Rapid Response: 5 Insights into PetSmart’s Purchase of Chewy.com

April 20, 2017 | Chris Medenwald, PhD Mobile Research, Specialty Stores

Lidl, Walmart, & Aldi: U.K. Survey Previews Upcoming U.S. Competition

April 20, 2017 | Chris Medenwald, PhD Mobile Research, Amazon, Lidl, Walmart